Support GM of Music and Theater business ($1.6B Top-line, $400M Revenue). Use industry, internal, and competitive data for weekly optimization of pricing, merchandising, and marketing. Prioritize business needs and opportunities for product roadmap, external partnerships, and adjacencies.

Completed Private Equity due diligence in O&G Pipeline and Senior Healthcare spaces. Rapidly built expertise with secondary research and market participant interviews. Launched national survey (n of 300) for healthcare professionals to build POV on company position, competitive differentiation, and market trends. Orchestrated 3-year strategic plan development for global Bakery Supplies manufacturer. Collaborated with client leadership to develop financial targets and operationalize goals for business units. Managed 1st year analyst execution of financial analytics and reporting

6 month "externship" as full-time employee of StubHub. Led development of StubHub music strategy – analyzing market dynamics, competitive differentiation, and historical performance to facilitate leadership workshops for 3-year plan in highest-priority category Developed prioritization framework and replicable evaluation tool for partnership opportunities across verticals. Evaluated partner pipeline to focus activity on most valuable partners and inflect success of strategic partnerships Produced StubHub POV on VR/AR, defining StubHub goals and leading early execution of “quick wins”